Top Stories by D. Bruce Johnston
According to a summary report by Doug Anderson, SVP, Research & Development,
The Nielsen Company, growth will be hard to come by in the coming decade and
there are "Five Key Trends Other Than Aging" at work which will make growth
extremely difficult. DBJ Associates provides questions wealth advisors may
want to ask of themselves in order to benefit from these trends, along with
the answer to: "What'd they miss?"
Growth is found in less-developed world.
By 2030, world population will have grown by around 20%. Only 3.2% of this
growth will come from the more developed world.
In the U.S. nearly one in three households will be headed by someone over the
age of 65. Household size will decline across the board with a large share
of the population living in one or two person households. Middle and upper
middle classes will shrink the share the most.
How are you positioni... (more)
Remember, we're human beings and after all isn't that what this social media
thing is all about? Isn't it about connecting people to people? Connecting
people to you, your product, your service, your solution? And what will
happen in the future? It will be about connecting clients to clients where
they will discuss you, your product recommendations, your service standards,
and results of the solutions you recommended.
How will you ever provide this high level of connectivity? Will it come
through B2B, P2P, LinkedIn, Twitter, Facebook, some "killer apps" or F2F
meetings? Finally ... (more)
According to Deloitte’s recently released 2009 Ethics & Workplace Survey,
74 percent of those surveyed believe it is easy to damage a brand’s
reputation via sites such as Facebook, Twitter and YouTube. Why wasn’t
the result 100%?
Without a social media policy and strategy the risk is 100% that your brand
reputation will be damaged. United Airlines got it wrong and this is what
happened – “United Breaks Guitars,” which was the headline making
public relations nightmare of the week last week. For those of
you keeping score, it is estimated this episode, viewed by over 4 millio... (more)
Social Media on Ulitzer
RIAbiz.com recently discussed the findings of an August 24-25, 2009
Investment News survey conducted on the Twitter habits of the
financial-advisory community. Not surprisingly the survey reveals that "a
mere 14.9% of financial advisers say they communicate with clients or
colleagues through Twitter. Meanwhile, only 44.9% and 43.8% of advisers say
they use LinkedIn and Facebook, respectively, the survey found".
Have RIAbiz.com and Investment News missed the point? It's not about
Twitter, Facebook or LinkedIn! It's about communicating with one's
New Media on Ulitzer
Topic A at the recent Securities Industry and Financial Markets Association
Annual Meeting (SIFMA) was what to do about the fastest-growing
communications phenomenon since the invention of the Internet: the explosion
in social networking.
Whenever compliance and communications come together there is sure to be a
tussle and this meeting was no different. Chairman and CEO Rick Ketchum cited
the current policy as “currently constructed, these sites would not permit
you to easily supervise these communications. For that reason, most firms
prohibit their employe... (more)